Three Wishes Cereal Tracked Down the Willy Wonka Cast to Test Its New Cocoa Flavor

Three Wishes Cereal Tracked Down the Willy Wonka Cast to Test Its New Cocoa Flavor

Debuting a new product comes with a slew of complications–even when it doesn’t happen in the midst of a pandemic. So to introduce its new cocoa flavor to consumers, organic cereal startup Three Wishes had to get creative. When pondering how to market a flavor that co-founder Ian Wishingrad describes as truly chocolatey–the brand’s fourth…
Source: Advertising

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