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Rothy’s Decision to Pull Its Latest Silhouette Was “Prudent,” Experts Say

A day before debuting a new silhouette–an open-toed shoe–Rothy’s, the women’s direct-to-consumer brand that makes shoes out of recycled bottles, pulled it. In an email sent out to customers (and posted to the company’s social channels), Rothy’s wrote that the initial prototypes of the shoe–the Slide–were perfect. But as the company ramped up production, the…
Source: Advertising

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