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Facebook IQ Examined What New and Expecting Parents Expect of Brands

Facebook IQ released the second part of its study on how parents use the social network, this time focusing on what they expect from brands. The social network’s research arm commissioned an Ignite 360 survey of 1,620 expecting or new parents in the U.S., ages 18 and older, as well as interviews with 10 expecting…
Source: Advertising

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