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Bloomberg Rebrands TicToc, Says It’s Not Because of TikTok

Bloomberg Media’s short-form video news service is getting a facelift. Today, the publisher announced that TicToc–the so-called “social news network” rolled out in partnership with Twitter two years ago–is being rebranded as QuickTake by Bloomberg. Aside from distinguishing the service from TikTok, the massively popular social network with a nearly identical name, the rebrand also…
Source: Advertising

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