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Our Thoughts and Tips on the World of Marketing, Advertising and Design!

2 Headline Puns and 1 Unfortunate Golf Course Misread

Via Alex Myers, a senior writer for Golf Digest, comes a reminder than in this wired world, not all things have fully crossed the Atlantic. Ah, Jim. Jim, Jim, Jim. You've made a right tit of yourself here, haven't you Jim? pic.twitter.com/IrwBFeddEE — Michael McEwan (@MMcEwanBunkered) July 25, 2017 Above is a letter-to-the-editor published July…
Source: Advertising

Glen Luchford’s Gorgeous, Delightfully Weird New Ad for Gucci Is a Striking Homage to Star Trek

Costume designers working on television shows and films set sometime in the future have given audiences some strange yet goofy yet brilliant (see: Back to the Future and Nike) ideas when it comes to future fashion. And some of the best costume work we’ve seen has come from Star Trek, so it seems fitting that…
Source: Advertising

2 Trumps Make The Hill’s Annual 50 Most Beautiful List

There’s something different about this year’s 50 Most Beautiful list. The Hill dispensed with its traditional ranking system for its 50 favored faces, going instead with a presentation in alphabetical order . There are things that are not so different. Like Michelle Obama before her, Melania Trump made the list in her capacity as first…
Source: Advertising

Why Ogilvy Is Helping Clients Like Brand USA Transform in the Digital Era

The presence of a CMO who is also ultra tech savvy–a CMTO–is becoming more commonplace in brands and agencies as both sides think about changing the customer experience. This week Ogilvy is presenting its insights alongside client Brand USA, the tourism arm of the U.S., at the annual ColorComm conference. Adweek got a brief look…
Source: Advertising

The ’80s Are Back, and They’ve Got ‘Hungry Eyes’ for Your Streaming Options in This Gloriously Weird Ad

In the 1980s, you were lucky if you could afford a VHS player, much less more than a handful of movies to play on it. So it’s understandable that a visitor from those days of finite entertainment would be impressed with 2017’s wide array of options. Streaming service Stan Australia brings that idea to life…
Source: Advertising

2 Wacky Questions for David Letterman

The third season of the Jash web series Norm Macdonald Live has arrived. The marquee guest, David Letterman. The hour-long conversation is a marvelous, lazy ramble, detouring quite often to less humorous anecdotes, like the time the host’s childhood psychologist committed suicide after Macdonald had attended four sessions. One of the funnier junctures occurs late….
Source: Advertising

Coty Selects R/GA to Lead Creative Duties on Its New Hair-Care Brands Clairol and Wella

Beauty giant Coty has picked R/GA to handle creative marketing for its recently acquired hair care brands Clairol and Wella after a creative review. Effective immediately, the agency will lead efforts to promote Clairol in the U.S. and Wella worldwide. The agency’s consulting practice will also handle other unspecified brand strategy duties. “Appointing R/GA will…
Source: Advertising

Michael B. Jordan Blows Up Cable and Goes Pants-Free in Quirky Ads for DirecTV Now

BBDO is back with another celebrity-fueled campaign for AT&T, this time promoting the DirecTV Now service. And while the “Terms and Conditions” campaign put Mark Wahlberg front and center, this time the spotlight is on actor Michael B. Jordan (Fantasy Four, Creed, upcoming Marvel release Black Panther, and, of course, The Wire). That seems an…
Source: Advertising

Giphy GIF Maker Lets Mobile Web Users Create GIFs Without an App

Giphy launched GIF Maker on the mobile web, allowing mobile users to create GIFs without downloading an application. When using GIF Maker on the mobile web, users can create GIFs by importing images or video clips from their devices, or by taking new pictures within the GIF Maker. Users can add text to their GIFs,…
Source: Advertising

Designers Made These Jaw-Dropping Toilet Paper Wedding Gowns to Promote Quilted Northern

Quilted Northern wants to prove it has a strong, sturdy product so it teamed up with Cheap Chic Weddings to sponsor the 13th annual Toilet Paper Wedding Dress competition. Yeah, you heard that correctly. Wedding gowns made out of toilet paper. This was the first year Quilted Northern sponsored the event, but it was an…
Source: Advertising