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Bustle Digital Group Makes Staff Cuts Due to Coronavirus

Bustle Digital Group laid off two dozen staffers, ceased operating a publication and announced widespread pay cuts today, as the effects of the coronavirus continues to make its way through the media industry. Out of approximately 300 employees at BDG, 24 people were laid off across sectors of the company, including editorial, sales, video and…
Source: Advertising

Adweek Together: Amazon’s Limitless, Precarious Reach

The world’s largest ecommerce platform was deemed an essential business early on. In fact, Amazon is essential in several ways: for providing food, for transporting goods, for selling healthcare products and in the space of communications and information technology. And where there is demand, Amazon is there to supply. Two weeks ago, the retail giant…
Source: Advertising

Spotify and Dua Lipa Bring Listeners the Future Nostalgia Experience

Spotify is marking the release of Future Nostalgia, the second studio album from Grammy Award-winning pop star Dua Lipa, with the Future Nostalgia Experience. The streaming platform said the enhanced album includes exclusive video liners, custom looping visuals for each track and videos for “Don’t Start Now” and “Physical.” The album already broke three streaming…
Source: Advertising

Brands Asked Idaho Lawmakers to Value Diversity. They Didn’t Listen

Tuesday marked the annual Transgender Day of Visibility, with LGBTQ advocates as well as several brands set to post celebratory messages of support to the trans community. But as the unofficial holiday kicked off, news reports added a somber tone to the day. The night before, Idaho Gov. Brad Little had enacted two controversial laws:…
Source: Advertising

Instagram for Business: How to Set a Minimum Age for Different Countries

Did you know that Instagram allows users with business accounts to set a minimum age for their content? This means that users need to be a certain age before being able to view their posts. While you can set a default minimum age that applies to everyone around the world, you can also set different…
Source: Advertising

Adara Halts Media Buying for Travel Clients as the Sector Slashes Spend

As the coronavirus continues to wreak havoc on the global economy, the travel industry–from airlines to hotels–are hit particularly hard since people are self-isolating. And the trickle-down effect is now starting to impact ad tech. The second quarter is typically a peak period for brands in the travel, tourism and hospitality industry as winter turns…
Source: Advertising

Democratic National Convention Postponed Amid Coronavirus

The Democratic National Convention has been postponed by about a month in light of the ongoing coronavirus crisis. The convention, where delegates will confirm their party’s candidate for the presidential race, was originally slated to take place July 13-16. It is now scheduled to take place the week of Aug. 17, putting the DNC a…
Source: Advertising

Messenger From Facebook Officially Rolls Out Desktop Apps for MacOS, Windows

Messenger From Facebook rolled out its desktop application for MacOS and Windows globally Thursday. Vice president of Messenger Stan Chudnovsky said in a blog post, “Now more than ever, people are using technology to stay in touch with the people they care about, even when physically apart. Over the past month, we saw more than…
Source: Advertising

T-Mobile Offers Some Customers a Free Year Subscription to New Streamer Quibi

Certain T-Mobile customers will get a free yearlong subscription to Quibi, the companies said Thursday, in a move that should boost early users of the ambitious streaming service that is debuting April 6 in a crowded streaming market. Under the deal, T-Mobile customers who have two or more voice lines with T-Mobile will get a…
Source: Advertising

Adweek Together: The Way Forward for Agencies

The challenges facing the brand marketing ecosystem today are unlike any other we’ve seen before. This much, you all know. But how are the key players who make up this ecosystem adapting to a new, uncertain–though most certainly temporary–situation? For some players, there are short-term fixes. But the coronavirus crisis is also presenting new ways…
Source: Advertising