Archives

February, 2018

KFC Responds to U.K. Chicken Shortage Scandal With a Timely ‘FCK, We’re Sorry’

KFC went through a highly publicized, somewhat bizarre crisis in the U.K. this week: The fast food joint known for its fried chicken ran out of chicken. Now, KFC is apologizing with a creative stunt: rearranging its name to spell “FCK.” The shortage stemmed from “operational issues” with new delivery provider DHL, forcing most of…
Source: Advertising

Kyogre, Groudon Returned to Pokemon Go for Its Legendary Week Event

Niantic launched a Legendary Week event in Pokemon Go, allowing players to battle and capture three Legendary Pokemon in Raid Battles from now until March 5. The event will give players the chance to battle returning Legendary Pokemon Kyogre and Groudon, as well as Rayquaza, which joined the game in early February. When the event…
Source: Advertising

Hotels.com’s Captain Obvious Is Campaigning to Guest Host HQ Trivia

Captain Obvious is ready for his close-up. One question at a time, though. Hotels.com and agency CP+B’s latest fun digital stunt for the brand’s goofy character features Captain Obvious gunning to become the newest host of HQ Trivia. HQ rose to prominence over the last few months, drawing millions of people twice a day for…
Source: Advertising

Mobile Shopping Is on the Rise, But Remains Split Between the Mobile Web and Apps

Mobile’s influence on shopping behavior has been on the rise since the advent of the smartphone, but recent data indicates consumers are becoming more comfortable finalizing transactions on their phones. In fact, Forrester’s 2018 Retail Best Practices: Mobile Web study found smartphones will be used in over one-third–or more than $1 trillion–of total U.S. retail…
Source: Advertising

Businesses Can Now Respond to Twitter DMs 5 Times Within 24 Hours

Twitter announced a new feature aimed at ensuring that businesses can respond to direct messages during periods of high volume. Developer advocate Jon Cipriano introduced adaptive rate limits in a blog post, saying that the feature allows accounts to send up to five DMs via the Twitter application-programming interface over a 24-hour period in response…
Source: Advertising

A Major Bank and 3 Car Rental Companies Cut Ties With the NRA

In the aftermath of last week’s mass shooting at Marjory Stoneman Douglas High School in Parkland, Fla., dozens of groups and organizations have stood up against the National Rifle Association, calling on Congress to enact stricter gun control laws in the United States. Now, major companies are cutting ties with the association, including the First…
Source: Advertising

The Chemical Brothers Entice Music-Lovers to Spiral Down the Rabbit Hole in Trippy Ad for London’s O2 Arena

It’s the age-old hippie debate: Do we follow the rabbit down the hole? In an energetic new ad from agency VCCP, London’s O2 arena entices hipsters to get out of their flats, as the Brits say, and take that trip. As The Chemical Brothers’ “EML Ritual” thumps incessantly in the background, our heroes follow not…
Source: Advertising

This Incredible Instagram Account Shows What Life Is Like as a Visually Impaired Paralympic Skier

You may have imagined what it would be like to be an Olympic athlete, maybe you’re into skiing so you’ve imagined skiing down steep mountains with sharp curves at incredibly fast speeds. But have you ever thought about what it would be like to ski down those same slopes, at over 60 miles per hour,…
Source: Advertising

Twitter Is Taking Steps to Reduce the Effectiveness of Bots

Developers of bots that enable simultaneous tweets, retweets, likes or follows will have to go back to the drawing board before March 23. Twitter announced last month that it would be “limiting the ability of users to perform coordinated actions across multiple accounts in TweetDeck and via the Twitter API [application-programming interface],” and Yoel Roth,…
Source: Advertising

Facebook Messenger: Here’s How to Delete or Archive a Conversation

Did you know that Facebook Messenger allows you to archive or delete your conversations when you’re done with them? Our guide will show you how this is done. Note: These screenshots were captured in the Messenger application on iOS. Step 1: Tap and hold on the conversation you wish to archive or delete until a…
Source: Advertising